What is cwtch?

"Cwtch" is a Welsh term that has a variety of meanings but is most commonly translated to mean a hug or cuddle in English. However, its significance goes deeper than a simple embrace; it conveys a sense of warmth, safety, and unconditional love. In Welsh culture, a cwtch is associated with comfort and protection, often used to describe not just physical affection, but also emotional shelter and closeness, such as making others feel secure and cherished.

In a different context, "Cwtch" is also the name of a privacy-focused messaging application developed to provide secure communication. The app emphasizes privacy through the use of decentralized servers and encrypted messages, ensuring conversations are kept confidential and users maintain control over their data.

Whether in its cultural sense or as a technology application, "cwtch" embodies concepts of intimacy, security, and protection.