What is hreflangs?

Hreflang is an HTML attribute used for indicating to search engines which language version of a page to show to users. In other words, it helps search engines display the right version of a page to the right audience based on their search query. It works by assigning a language and geographic targeting element (such as language and country code) to a page and linking it to the corresponding version(s) of that page in other languages or regions. This helps users get the most relevant results and helps businesses reach the right audience for their content. Hreflangs are important for multilingual or international websites and can improve the user experience, increase search engine rankings, and drive more traffic to a website.