UX (User Experience) is the overall experience of a user while interacting with a product, website, application, or service. It involves a combination of factors such as ease of use, user interface design, usability, accessibility, functionality, and user satisfaction. The goal of UX is to create products and services that are intuitive, easy to use, and appealing to the user, resulting in a positive experience and higher user retention. It involves research and analysis of user behavior, preferences, and needs to create user-centered designs that meet user expectations and enhance their overall experience. UX designers use various techniques such as wireframing, prototyping, and testing, to create effective and impactful designs that improve user engagement and satisfaction.
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