What is visual?

Visual refers to anything related to or involving sight or the eyes. The human brain receives and processes about 80% of information through visual cues. Visual communication is often used to convey information, express ideas, and capture attention. Websites, social media, television, and movies are just a few examples of mediums that rely heavily on visual communication. Visually appealing designs, color schemes, and images can also enhance the effectiveness of marketing and advertising campaigns. There are many tools and techniques used to create visually appealing content, such as graphic design, photography, animation, and video production.