What is kurkure?

Kurkure is a popular Indian snack brand owned by PepsiCo. It was launched in 1999 and is known for its crunchy texture and spicy flavors. Kurkure is made from rice meal, gram meal and various seasonings, and is produced using extrusion technology.

Kurkure comes in a variety of flavors such as Masala Munch, Green Chutney, Masala Twist, Chilli Chatka, and Solid Masti, among others. It is widely available in India and is also exported to other countries.

Kurkure has been marketed as a fun and tasty snack for all age groups, and is often enjoyed with tea or as a munching option during movie nights or parties. It has become a staple snack in many Indian households and is a favorite among consumers for its bold flavors and crunchy texture.