Minu is a financial technology company based in Mexico City, founded in 2019. It offers a mobile credit platform that focuses on providing short-term loans to individuals in need of cash for emergencies. The company’s target market includes working-class people who are not able to obtain traditional loans from banks. Minu’s loans range from $25 to $400 and have a repayment term of up to 30 days. The company uses an algorithmic model to assess the creditworthiness of borrowers, using data from employment, salary, and performance. Minu aims to provide fast and easy access to credit at a reasonable cost, with transparent fees and interest rates. The company has received funding from major investors such as QED Investors and Village Global.
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