What is chulita?

"Chulita" is a term derived from Spanish, often used affectionately in Latin American cultures. It's a diminutive form of "chula" and can be translated to mean "cute," "pretty," or "sweetheart." It's commonly used as a term of endearment, similar to "darling" or "honey" in English.

If "Chulita" is referring to a specific person, business, or cultural reference, additional context would be necessary to provide more detailed information. Could you please specify what or who you are referring to?